{"id":2011,"date":"2026-01-23T07:55:04","date_gmt":"2026-01-22T23:55:04","guid":{"rendered":"http:\/\/longzhuplatform.com\/?p=2011"},"modified":"2026-01-23T07:55:04","modified_gmt":"2026-01-22T23:55:04","slug":"openai-to-charge-based-on-ad-view-impressions-not-clicks","status":"publish","type":"post","link":"http:\/\/longzhuplatform.com\/?p=2011","title":{"rendered":"OpenAI To Charge Based On Ad View Impressions, Not Clicks"},"content":{"rendered":"<p><\/p> <div> <p><img decoding=\"async\" src=\"https:\/\/images.seroundtable.com\/chat-ai-1769030691.jpg\" style=\"max-width:100%\" alt=\"Chat Ai\" title=\"OpenAI To Charge Based On Ad View Impressions, Not Clicks\u63d2\u56fe\" \/><\/p> <p>As you know, OpenAI will soon show ads on ChatGPT, but now we are hearing that those ads will be charged on a pay-per-view, impression-based model, not a click-based, cost-per-click model.<\/p> <p>The Information reports that OpenAI is asking some advertisers for $1 million commitments with their ad campaigns on ChatGPT. <\/p> <p>&#8220;OpenAI is asking that small pool of advertisers for less than $1 million in spending commitments each over a several week trial period, with ads launching in early February, the people said,&#8221; The Information wrote.<\/p> <p>&#8220;The company does not yet offer technology for advertisers to easily buy ads themselves, but is working on getting self-service ads up and running, the people said. While OpenAI announced last week it would start testing ads in ChatGPT, it did not reveal the pricing details,&#8221; it added. So it seems like this will be done manually.<\/p> <p>Truth is, the first Google Ads on Google Search, were handled similarly. <\/p> <p>As Glenn Gabe put it on X, &#8220;Pay per view. OMG what does that tell you about clicks from ChatGPT? Also, with all the scraping going on, would you pay for a view?&#8221;<\/p> <p>I am sure many advertisers are still going to want to test it out. But impression based ads over click-based ads is an early telling.<\/p> <p>Forum discussion at X.<\/p> <\/p><\/div> <p>#OpenAI #Charge #Based #View #Impressions #Clicks1769126103<\/p> ","protected":false},"excerpt":{"rendered":"<p>As you know, OpenAI will soon show ads on ChatGPT, but now we are hearing that those ads will be charged on a pay-per-view, impression-based model, not a click-based, cost-per-click model. The Information reports that OpenAI is asking some advertisers for $1 million commitments with their ad campaigns on ChatGPT. &#8220;OpenAI is asking that small [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2012,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[1680,4782,4784,4783,216,3932],"class_list":["post-2011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-careers","tag-based","tag-charge","tag-clicks","tag-impressions","tag-openai","tag-view"],"acf":[],"_links":{"self":[{"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/posts\/2011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2011"}],"version-history":[{"count":0,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/posts\/2011\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/media\/2012"}],"wp:attachment":[{"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2011"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}