{"id":7793,"date":"2026-05-09T08:16:59","date_gmt":"2026-05-09T00:16:59","guid":{"rendered":"http:\/\/longzhuplatform.com\/?p=7793"},"modified":"2026-05-09T08:16:59","modified_gmt":"2026-05-09T00:16:59","slug":"similarweb-data-chatgpt-ads-click-through-rates","status":"publish","type":"post","link":"http:\/\/longzhuplatform.com\/?p=7793","title":{"rendered":"Similarweb Data: ChatGPT Ads Click-Through Rates"},"content":{"rendered":"<p><\/p> <div> <p><img decoding=\"async\" src=\"https:\/\/images.seroundtable.com\/chat-interface-1777894438.jpg\" style=\"max-width:100%\" alt=\"Chat Interface\" title=\"Similarweb Data: ChatGPT Ads Click-Through Rates\u63d2\u56fe\" \/><\/p> <p>Similarweb published some data sharing the click-through rates for OpenAI&#8217;s ChatGPT ads. The overall CTR for ChatGPT ads are 0.68%, the top quartile is 1%, the best brands are 1.57% and the peak CTR is 5.4%.<\/p> <p>Similarweb posted this slide on X and wrote, &#8220;ChatGPT ads aren&#8217;t a science experiment.&#8221; &#8220;For comparison: display sits around 0.35%, podcast 0.5\u20131%,&#8221; the company added.<\/p> <p>Here is the data:<\/p> <p><img decoding=\"async\" src=\"https:\/\/images.seroundtable.com\/chatgpt-ads-ctr-similarweb-1777894480.jpg\" style=\"max-width:100%\" alt=\"Chatgpt Ads Ctr Similarweb\" title=\"Similarweb Data: ChatGPT Ads Click-Through Rates\u63d2\u56fe1\" \/><\/p> <p>I do wonder how these compare to the CTR across Google Ads and Microsoft Bing ads?<\/p> <p>The full downloadable report is over here.<\/p> <p>Forum discussion at X.<\/p> <\/p><\/div> <p>#Similarweb #Data #ChatGPT #Ads #ClickThrough #Rates1778285819<\/p> ","protected":false},"excerpt":{"rendered":"<p>Similarweb published some data sharing the click-through rates for OpenAI&#8217;s ChatGPT ads. The overall CTR for ChatGPT ads are 0.68%, the top quartile is 1%, the best brands are 1.57% and the peak CTR is 5.4%. Similarweb posted this slide on X and wrote, &#8220;ChatGPT ads aren&#8217;t a science experiment.&#8221; &#8220;For comparison: display sits around [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7794,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[152,94,28896,450,1122,497],"class_list":["post-7793","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-careers","tag-ads","tag-chatgpt","tag-clickthrough","tag-data","tag-rates","tag-similarweb"],"acf":[],"_links":{"self":[{"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/posts\/7793","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7793"}],"version-history":[{"count":0,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/posts\/7793\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=\/wp\/v2\/media\/7794"}],"wp:attachment":[{"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7793"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7793"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/longzhuplatform.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7793"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}