Demand Gen drives impact and with new best practices, you can unlock high-performing Demand Gen campaigns. Based on internal analysis, advertisers that adopted at least 3 of the 4 Demand Gen Campaign Best Practices saw on average over 40% more conversions.
Here are actionable ways to maximize performance:
Cropp followed Demand Gen best practices by using “Excellent” ad strength and recommended audience solutions to achieve a 50% ROAS uplift in online sales.
Visit Accelerate with Google to learn more about Demand Gen updates.
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