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Google Tells Developers To Build For AI Agents, Not Just Humans

  • The page tells developers that websites have “a new type of visitor” and recommends building for agents alongside humans.
  • Most of the guidance maps to existing accessibility and semantic HTML practices.
  • Google links to WebMCP, a proposed web standard for agent-website interaction, with an early preview program.

Google’s web.dev guidance advises developers to treat AI agents as a distinct visitor type and recommends practices similar to accessibility practices.

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